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Author Topic: Super Bowl Commercial Cost  (Read 65 times)

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Online Lee Borgersen

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Super Bowl Commercial Cost
« on: January 11, 2018, 10:28:22 PM »
      Super Bowl LII: How Much Does a Commercial Cost? :scratch:
 
5 hrs ago...


 :coffee: .......
a group of people on a stage in front of a crowdİ TIMOTHY A. CLARY/Getty Images
While you're probably tuning into the Super Bowl for the game itself, a lot of people watch the game for its commercials.

 :popcorn: ..
More than 100 million Americans tune in to watch the Super Bowl every year. The broadcast presents marketers with a golden opportunity to reach a huge amount of consumers, and that's why Fox was able to charge $5 million for a 30-second spot for the 2017 Super Bowl. :doah:

 :tut:
This year is no different, with Sports Illustrated's Richard Deitsch reporting that NBC will average more than $5 million for a 30-second spot. :doah:
An NBC Sports ad exec said today that the network will average more than $5 million for a 30-second spot for the Super Bowl.

 
For comparison, the average price of a 30-second ad during Game 7 of the 2016 World Series was just over $500,000. The price for a similar spot during the 2016 Oscars cost about $2 million. :mad1:
« Last Edit: January 11, 2018, 10:30:18 PM by Lee Borgersen »
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