Minnesota Outdoorsman
General Category => Sports Forums => Topic started by: Lee Borgersen on January 01/11/18, 10:38:52 PM
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Super Bowl LII: How Much Does a Commercial Cost? :scratch:
5 hrs ago...
:coffee: .......
a group of people on a stage in front of a crowd© TIMOTHY A. CLARY/Getty Images
While you're probably tuning into the Super Bowl for the game itself, a lot of people watch the game for its commercials.
:popcorn: ..
More than 100 million Americans tune in to watch the Super Bowl every year. The broadcast presents marketers with a golden opportunity to reach a huge amount of consumers, and that's why Fox was able to charge $5 million for a 30-second spot for the 2017 Super Bowl. :doah:
:tut:
This year is no different, with Sports Illustrated's Richard Deitsch reporting that NBC will average more than $5 million for a 30-second spot. :doah:
An NBC Sports ad exec said today that the network will average more than $5 million for a 30-second spot for the Super Bowl.
For comparison, the average price of a 30-second ad during Game 7 of the 2016 World Series was just over $500,000. The price for a similar spot during the 2016 Oscars cost about $2 million. :mad1: